Archive for March, 2008

Building A Better Brand: March 2008 Meeting

Posted in Meetings on 03/21/2008 11:47 am by admin

DJ Hurula, president of ONE Brand Studio, shared thoughts on branding at the March 2008 NACE chapter meeting. He based his presentation on a white board overview of “The Brand Gap” by Marty Neumeier.

Neumeier’s books, “The Brand Gap” and “ZAG, ” are must-read resources for planning brand development. The books are published by New Riders and a PDF white paper of “The Brand Gap” presentation is available for free download from this link:
http://www.peachpit.com/content/images/0321348109/goodies/The_Brand_Gap.pdf  
     
You can listen to the talk he gave by clicking here.


Enjoy the pictures that were taken by Arising Images.

nace_033 
nace_054 nace_053nace_052nace_046nace_043nace_037nace_035nace_030nace_028nace_026nace_023nace_020nace_014nace_011nace_009nace_007nace_006nace_004nace_003

 

EXPERIENCE 2008: NATIONAL CONFERENCE IN PHILLY

Posted in News, Videos on 03/04/2008 10:49 am by admin

Every year NACE hosts an amazing conference to help take the industry to the next level.  This year’s conference is no exception.  The event takes place from  August 3-6 in Philadelphia.  Watch the video below to be inspired and click here to read more about the event



Are you going?